Забирай бесплатный worksheet по теме social media & marketing для B2+
Before watching
Answer the questions:
- Are you an active participant on social media platforms, and what is the primary draw for you? Conversely, if you abstain from using them, what are yourunderlyingmotivations?
- Which content creators or influencers do you hold in high esteem, and what specific aspects of their content do you find particularly compelling?
- Can you recall an instance where you succumbed to an impulse purchase on a social media platform? If so, could you elaborate on the product and the key influencing factors in your decision-making process?
While watching
Insert the following words and phrases into the gaps below: authentic, crucial, fine line, overtake, resonates, savvier, upfront :
- 85% of marketers agree that building an active online community is ___________ for success in 2025.
- 69% of marketers predict that social commerce will ___________ traditional e-commerce by the end of 2025.
- Just remember, there is a___________betweenexclusive drop and buy my stuff, we’re desperate.
- AI is transforming content creation (by saving time and boosting creativity. It’s not just about automation, it’s about creating content that ___________ without burning yourself out.
- People want quick, punchy content that feels personal and ___________.
- Consumers are becoming ___________ about how brands use their data to make their products, and if you’re not transparent, they’ll find a brand that is.
- Be ___________ about data use. Tell your audience why you’re collecting data and how it benefits them.
Answer the question: Which six key trends that are currently prevalent on social media does the speaker identify?
After watching
Answer the questions:
- In your own social media use, have you already observed any of the trends she describes?
- Is she, in your opinion, correct in her assessment of future trends?
- Is there a specific trend that resonates with you?
- If you had a blog / In your blog which trend(s) would you implement and why?
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